Read John 1:10-18
10 The Word was in the world, and though God made the world through him, yet the world did not recognize him. 11He came to his own country, but his own people did not receive him. 12Some, however, did receive him and believed in him; so he gave them the right to become God’s children. 13They did not become God’s children by natural means, that is, by being born as the children of a human father; God himself was their Father.
14 The Word became a human being and, full of grace and truth, lived among us. We saw his glory, the glory which he received as the Father’s only Son.
15 John spoke about him. He cried out, “This is the one I was talking about when I said, ‘He comes after me, but he is greater than I am, because he existed before I was born.’ ”
16 Out of the fullness of his grace he has blessed us all, giving us one blessing after another. 17God gave the Law through Moses, but grace and truth came through Jesus Christ. 18No one has ever seen God. The only Son, who is the same as God and is at the Father’s side, he has made him known.
As John quotes John the Baptist's preaching - I wonder if he is giving us an example of what Christians are called to do... to announce that Messiah has come and he is greater than we are.
Lord - let my life, words, actions always point to you.